Behavior Funnels with Google Analytics

One of the easiest features of Enhanced Ecommerce with Google Analytics to use is the ability to view behavior funnels. These funnels are intended to give you insight into the shopping and purchasing experience in your eCommerce store, showing you were customers enter and leave the shopping or purchasing processes. We’ve drastically improved support for these funnels in WooCommerce Google Analytics Pro version 1.3.0+, ensuring that Shopping Behavior and Checkout Behavior reports will populate without…

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How to Exclude Traffic From Google Analytics in Magento

The Problem There are two typical ways of stopping your internal requests from appearing in and skewing your Google Analytics metrics. Both are outlined in this article from Google, but they boil down to two options: Filter by IP Filter by cookie Both are ok choices, but the first becomes unmanageable without a static IP, and doesn’t fit the laptop-based mobile development style that I prefer; and the second relies upon your ability to set…

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