The global subscription eCommerce market is set to grow to a whopping $478.2 billion by 2025, according to research by UnivDatos Market Insights. The subscription model works for any type of product, from physical goods to digital downloads to services, and across industries, and it allows stores to build predictable, repeatable revenue streams that raise customer lifetime value.

Adding subscriptions to your store (or a client’s store) may seem daunting, but it doesn’t have to be! On this episode of eCommerce Unscripted, we share the latest statistics about the subscription market, we dig into tips and tricks on selling subscriptions, and we go over WooCommerce extensions and strategies for incorporating the subscription model on your site.

You can subscribe to eCommerce Unscripted on all your favorite podcast apps including AppleGoogleSpotify, and more. New episodes come out every Wednesday! 

Published by Sam Greenspan

Sam Greenspan is the Director of Content at and the host of GoDaddy's "eCommerce Unscripted" podcast. He's also the creator of the weekly newsletter The Retro which provides modern perspectives on '80s and '90s pop culture.

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